We're a group of loving folks dedicated to a higher quality of life, improving human rights, and creating products that will make men FEEL better. Although we're a close knit team, we're spread all across the world.

Tyler Goelz

Tyler Goelz

St. Pete, FL | @tylergoelz

Ethan Tran

Ethan Tran

Tampa, FL | @toominh_t

Joel Serino

Joel Serino

Bend, OR | @beunmistakable






We want to help men feel better 😌


Our mission has become clear since Joel, Ethan, and I made our very first batch of products. We are dedicated to improving how men feel. We've selected our ingredients based on how they will affect a mood, emotion, and energy.






We want to help humans feel better 🌎🌍🌏


In addition to our emotionally aware products, we are dedicated to improving human. We are continuing to partner with human rights groups and movements to share the revenue our products make to progress ALL humans.






Get involved. Feel Better.


Whether you want to help yourself, your dad, your brother, your son, or just another human being feel better, we want to help you do it.


Start feeling better today

Every purchase made helps improve human rights.